XML Data Integration - Business Uses
Identify and verify customer information in real-time.
API411®'s automatic customer lookups truly streamline operations — and the resulting cost and time savings are realized by all types of businesses. Here are a few examples:
Improved Customer Experience
Call centers use API411 to query customer phone numbers and pre-populate CRM applications with a caller's name, address and demographic information.
- Saves the agent up to 30 seconds in data entry per call.
- Allows the agent to tailor the message to the caller based on age, gender or other demographic information.
Identity Verification at the Point of Sale
API411 allows instant verification of customer information at the point of sale.
- Find full contact information based upon a customer-supplied phone number.
- Standardize and verify input to ensure contact databases have accurate customer information.
Intelligent Call and Lead Routing for Call Centers and Websites
Use API411 to find information based on inbound phone numbers.
- Funnel leads to the right person based upon the customer's name or address.
- Send questions for store or branch locations to the right place.
- Provide relevant offers or information to the customer based on their demographic information.
Large Volume Data Search and Appending
Businesses with large customer databases use API411 to append missing customer contact data.
- Manage large volume lists.
- Keep customer records complete and up-to-date with a regularly scheduled "search and append" process.
Benefits of Auto-Populating Contact Data
API411 allows businesses to automate the flow of contact information, which leads to:
- Standardization of name, address and phone information in customer databases.
- Reduced data entry errors.
- Ability to focus more attention on customers.
Your business will benefit from real-time customer identification and verification.
Contact us today for an implementation guide and a test account.

